Just as megayachts undergo refits and refreshes to spruce up their looks and perform better, so, too, do websites. We at MegayachtNews.com are pleased to present our new look, with a twofold purpose. First, the redesign lends a clean, contemporary, and more information-oriented appearance. Second, and of great importance in our smartphone-oriented world, it improves your readership experience on mobile devices.
The homepage reflects the most dramatic changes. We made the navigation bar more prominent, for example. Also, previously, the slideshow at the top was the sole place to quickly see the most recent articles. While it still contains them (four, to be exact), immediately beneath it, you’ll see the next six most-recent articles. We did this to benefit those of you who visit the website a few times each week. Since the megayacht world doesn’t tend to be a breaking-news world, readership habits sometimes lean this way. Furthermore, some of you prefer to read on weekdays, catching our weekend coverage on Monday mornings. Now, you can tell at a glance what you’ve missed.
The subcategory pages have changed, too. For instance, say you click the Charter & Cruising News subcategory under the Charter & Cruising category. You’ll see a landing page like this:
Similar to the homepage, you get an at-a-glance look at a total of six most recent articles. Throughout the website, we’ve made this adjustment, to help you better find what interests you.
Additionally, we made changes behind the scenes to improve SEO (search engine optimization) and mobile-friendliness. With more newcomers entering the megayacht market, it’s important to help them find the information that will better educate them as buyers. Furthermore, with mobile traffic rising worldwide, we made all aspects of MegayachtNews.com better visible on small screens. The website has been mobile responsive for more than six years—longer than most other yachting websites, in fact. However, with technology changing rapidly, and readership habits changing alongside them, it’s even more important to improve the experience.
Even with the redesign, MegayachtNews.com preserves popular, eye-catching components. For example, you’ll still find the categories such as Yachts, Builders & Shipyards, Charter & Cruising, and more, all dating back to the website’s original launch in 2007. Further remaining, you’ll find the popular Photo Galleries section, which we added in 2015. And, of course, MegayachtNews.com still enables readers to search article archives dating back to its founding.
Look for more enhancements in the coming weeks. Here’s a hint: We’re bringing back a popular feature we first initiated in 2009. Not only was it new for us, it was new across yachting media. Stay tuned (yet another hint).