From Airbnb to Poshmark and even Uber and Lyft, the sharing economy is a big part of today’s world. Not surprisingly, luxury companies are carving out corners for themselves in this market, too. LUXNow is one such company. Originally focusing on exotic and fine cars, LUXNow has since expanded to include fine homes and of course yachts, including megayachts. It’s an opportunity that CEO Matt Sweetwood says is ideal not just for those who want to see what yacht ownership is all about, but also for existing owners who want to monetize their assets.
In this episode of Megayacht News Radio, Sweetwood discusses:
- why LUXNow is different than other peer-to-peer economy companies in the luxury world
- how a yacht owner becomes what the company calls Partner
- what type of screening takes place of individuals wishing to become members, before they are permitted to rent a yacht or other asset
- how pricing works
- and what regions of the country LUXNow is currently in, and targeting.