Andrea Pezzini, the co-founder of Floating Life, sees a problem in yachting. He believes that research and originality aren’t as prevalent as they should be. “We are now in a market that has become static,” he states. “We need brilliant minds typical of young people, who are able to imagine what does not yet exist.” Therefore, Floating Life is setting up a young designers division, and it’s starting with the Think Innovative contest.
While Floating Life focuses primarily on yacht management as well as build and technical consultation, co-founder Andrea Pezzini actually has a strong background in design. In fact, prior to establishing the company, he was a surveyor, technical manager, and designer. Pezzini worked for shipyards such as Picchiotti (now part of Perini Navi), Tecnomarine, and Amico & Co.
Already, Floating Life has reached out to Italian universities to generate interest. Specifically, the company targeted schools with naval engineering and design programs. Of course, it welcomes young designers from other parts of the world to enter the contest, too.
The Think Innovative contest requires drawing a boat with inventive looks and technical solutions. For example, for styling and naval architecture, Think Innovative contestants should focus on hull-shape and hydrodynamic developments. So, too, should they concentrate on striking superstructures. For interiors, meanwhile, Floating Life wants to see improvements in the use of space. It also wants to see unconventional shapes and materials for furnishings.
Floating Life’s own team will evaluate all submitted proposals. While the ultimate winner will have a scale model developed and exhibited at the Monaco Yacht Show next year, other contestants win in a sense as well. The most inventive ideas will receive Floating Life’s assistance for development and engineering.
All Think Innovative submissions are due by April 1, 2020. The winner will be announced on April 30.
Floating Life floatinglife.com
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